Torro CRM
End-to-end analytics

Expensive leads? Find out which source

Clicks, subscribers, chats, sign-ups and sales in one table for every channel, campaign and ad. See which ads bring sales and at which step leads stall.

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What we measure

Metrics you can rely on

Instead of a dozen spreadsheets and reports, one source of truth: the same clients, chats and sales the CRM and automations work with.

  • From click to payment

    Clicks, visits, subscribers, chats, sign-ups and sales come together in a single statistics row, with no manual reports.

  • Your own metrics

    Add a column with a formula built from other columns, like chat-to-sale conversion, and save the column set as a profile.

  • Cohorts and repeat sales

    We count not just the first sale but also repeat sales and unsubscribes. Cohort analysis is one switch away.

  • Sources down to the ad

    Group by channel, campaign, ad set, ad, landing page and country. Every subscriber shows the ad they came from.

  • Flow branch comparison

    See the conversion of every A/B router branch up to a chosen step, and AI block conversion for each prompt version separately.

  • Export to Excel and Google Sheets

    Statistics, subscribers and conversions download to .xlsx in one click, and a Google Sheets export can be set up with the columns and filters you need.

Statistics

Summary by advertising channel

Group statistics by advertising channel and one table shows how many clicks, subscribers, sign-ups and sales each one brought.

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Analytics comes with the CRM + Agent plan

$49 per month with 2,000 leads included, then $0.03 per lead without the agent and $0.05 with the AI agent.

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